I’m excited to pull back the veil from a project that has been in the works for the last few months. It’s been so hard to keep this baby a secret, but no more! The idea for this book spun off from my series on Social Media for Writers and took off like a rocket. After lots of positive feedback, questions from new clients and the need to elaborate on several points, it seemed logical to encapsulate all valuable information into a single book – The ART of Social Media: An Essential Guide for Writers and Artists.
There are probably thousands of marketing books out on the market about building your platform, launching your brand into the world and getting noticed. What makes mine special is that I write from experience – for over ten years I have developed both my own and other artist and business brands. I’ve met with publishers, was offered book deals, hired and fired literary agents, published poetry traditionally and self-published a number of books that sold very well.
In essence, I will be taking over a decade of experience as a writer and combining it with the knowledge I’ve gained in my Social Media Marketing studies at George Brown College in Toronto. Yes, after years of offering social media consulting to clients, I’m finally getting certified! I don’t believe it’s necessary to have a framed piece of paper on a wall in order to lead an effective marketing campaign, but it doesn’t hurt to have it.
So before you pay for marketing lessons or books written by well-meaning indie writers who don’t actually have a marketing or advertising background, consider getting a copy of my new book. As both a writer and working social media strategist, I can give you a hard-earned perspective that combines artistic creativity with marketing knowhow.
I will write about mistakes I’ve made and lessons I’ve gained, and share a recommended campaign plan and marketing strategy across most popular social media platforms. I will also cover what you absolutely have to do today to ensure tomorrow’s success, and what you’ll need in order to build a solid platform that reaches your target audience.
There will be lots more nitty-gritty stuff and specifics tools covered, but the basic gist and intent is to help you uncover the best (and secret) strategies for developing your artist brand. Trust me, it’ll be more than worth it, especially since I’ll be pricing it under $10.
Ok, I’ll let the book speak for itself. It should be available for pre-order in the next week or so, with the official release date set for December 1st. I can’t wait to share it with you guys 🙂
PS as always, any Patreon supporters at the $5 or more level will receive a free copy!
Incognito Press 