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Archive for the ‘innovation’ Category

Small Press vs. Self-Publishing in the New Millenium

Posted by E on September 25, 2011

Ten years ago, if I couldn’t sell my book to a Big Six publisher I would gladly have taken the small press route. Heck, even as far back as five years ago I’d gladly have signed on the dotted line, and bragged to all my friends that at least I got a “real” publisher. I’d have used words like “legitimate” and “prestigious”, and snubbed my nose at the yucky self-published vanity “authors” who used to lurk in the gutter alleyways of imprints like Lulu.

But now, with the possibilities offered by Amazon and Smashwords, I wonder if any small publisher can come even close to the advantages offered by self-publishing. Not that self-publishing is a radically new thing. It’s basically what writers used to do for hundreds of years before established imprints took hold in the last century. So I asked this question on Twitter: If you can’t sell your book to Big Six publishers, would you go to a smaller press and get small/no advance OR self-publish?”

One person managed to give a nearly mono-syllabic answer: “small press”, but when I questioned whether splitting my royalties with a press who doesn’t have the marketing dollars to launch me (and thus force me to do my own marketing) is even worth it, she didn’t respond.

The answer seems obvious to me. I don’t begrudge the efforts of small presses and their editorial teams, but the fact of the matter is, most books published by small presses rarely sell more than about a thousand copies. Small presses do not have the budget for premium spots in bookstores, for massive advertising, and do rely heavily on authors marketing their own books. Which is something I already do every single day. And when my earnings are so small to begin with, I’m not sure I really want to split my royalties 85-15 (or worse) with a small press. I’m just being honest here.

Some may argue that small presses add an indispensable value to one’s book by providing expert editorial services and cover design. What I’d suggest is that if a writer so wishes, they can easily hire out editorial, formatting and graphic design services for a flat rate / one-time fee, rather than entering into contract with a publisher who cannot pay you an advance higher than four figures.

I believe we are living in the gold rush age of publishing. For the last couple of years, Big Six traditional publishers have bemoaned what they call a new evolution of the Guttenberg Press, an electronic Golden Age that they hope to survive unscathed. Hatchette and Random House executives have flown (no doubt first class) to meet Steve Jobs in the hope that Apple can somehow squash the Amazon revolution that precipitated a system in which Gatekeepers are being eliminated faster than one can say “Tyrannosaurus Rex.”

 I had a little laugh when I read about it, imagining all those execs in their crisp name-brand suits and ties, oiled briefcases in hand, walking pompously through Apple’s doors, thinking they have anything to leverage their arguments on. It was all the funnier, knowing that in the next five years, those New York penthouse residents will be lining up at their local Unemployment Office. Unless they package themselves out first, as several NY top editors already have been – and starting self-publishing consulting firms. Ah, the irony.

 This new age spells the end of MFA programs ran by greedy writers of the old generation, many of them mediocre writers in their own right, but who lucked out at a time when publishers would print nearly anything legible passed up the chain through nepotism and tapped favors. I mean, who in their right mind (aside from a trust fund baby) would spend $100K to get an MFA when there is no more Random House or Doubleday?

In the future literary universe, you’ll never get a huge advance. You’ll never have publishing execs speculate over your future success over endless luncheons. No, the only thing you will have to produce is a work that is good. Translation = that sells. That audiences, rather than editors and studio execs, will love.

 No more nepotism. No more favours. Of course, if you’re rich and can afford thousands on marketing, you’ll probably still manage to launch yourself out there. But without the gatekeepers, the world becomes a much more even playing field. Any hipster with a stack of flyers and a penchant for podcasting can generate the kind of grassroots buzz that can turn a coffee-stained manuscript into a bestseller.

In the new age we are entering, the ultimate gatekeeper will be the public. Only the AUDIENCE and the power of their mighty dollars will decide if your book has a future. NOT a nail-filing twenty-five year old acquisitions editor who’s rejecting anything on her desk that isn’t vampire teen porn.

 We are in a time of golden rushes. Thousands of new writers enter the self-publishing stampede with tin pan in hand, hoping to make their fortunes. Most will fail, in the same way that most authors in bookstores will fail to earn out their advance and never get anywhere.

But a few WILL succeed. Their ideas and manuscripts WILL strike gold, and when the dust settles they will enjoy the knowledge that they did it all on their own. That their success was entirely in their hands, and the profits they earned are not going toward paying for a Big Six publishers’ Fifth Avenue office suites and expense accounts, but in their own pockets.

We need to embrace this time of revolution, rather than cower and cling to sinking ships that are too bloated to sustain anybody. We need to remember that we at least have our talents and our fresh ideas, but agents and publishers, without their 15-90% cuts, have nothing. And that it was only a matter of time, in an industry that is barely a couple hundred years old, for things to change. For the unwashed masses on the outside of the palace gates to break through, behead anyone in the way and torch the whole bloody place down.

 Allons enfants de la Patrie! Le jour de gloire est arrive!

Posted in art, artist, books, commentary, culture, freedom, innovation, literature, publishing, technology, thoughts, writer, writing | Tagged: , , , , , | 7 Comments »

Science uncovers the secrets of levitation

Posted by E on August 6, 2007

levitating-fish.jpglevitate.jpg

Soon, my darlings, soon we will all move through the air instead of operating vehicles. Wouldn’t that be grand?

Check out the articles below:

Scientists reveal levitation secrets talks about how British scientists are publishing a study in the New Journal of Physics that reveals how they were able to levitate micro-objects.

Reading this is bound to make you question that skeptical bone in your body – and whether all those yogi’s and buddhist masters had it right all along – that by instituting change at the molecular level, they can lift themselves and other objects.

Scientists levitate small animals is another great article that details how Chinese scientists are now able to levitate small animals and fish, using only a special frequency of ultrasonic sounds. Their most recent achievements were a whole collection of small insects, a tadpole, fish eggs and even some fish.

Apparently the real purpose of these tests is to develop a method of handling dangerous compounds without the risks introduced by using a container which could potentially corrode or react badly with the compound. We can’t say as much for the industrial applications of levitating fish 🙂

The Casimir effect was first proposed and formulated in 1948 and is part of the larger theoretical network of Quantum field theory, which is a fascinating aspect of physics that I have recently began to explore. Quantum Field Theory, incidentally, is also related to the exploration of the time-space continuum – in laymen’s terms, the search for time travel possibilities.

Fascinating stuff, isn’t it?

If you haven’t heard of String Theory, look it up sometime. It’ll blow your mind.

Posted in innovation, news, physics, press, science, technology, thoughts, time travel | 4 Comments »

Canada’s low rank in innovation – a culture of mediocrity

Posted by E on July 12, 2007

Last month an international study reported that when it comes to creativity and innovation, Canada ranks abysmally low when compared to other industrial nations.

When chalked up against 17 other countries, Canada ranked highest in complacency. Promptly upon the distribution of the findings, released by the think-tank Conference Board of Canada, waves were made and a lot of people began clucking and shaking their heads.

“This country is doing dismally in the critically important area of innovation,” wrote Anne Golden, board president of  the Conference Board of Canada. “And the implications of that failure . . . show up in the absence of creative policy and investment decisions across all the other domains.”

Although doing fairly well in the arenas of education and health care, when it came to the area of innovation, Canada scored 14th out of 17, behind the US and most countries in Western Europe.

“Canada’s scientists don’t keep up with their global peers in the number of articles published, and its inventors don’t keep up in the number of patents, the report shows. For its competitive advantage, it relies on natural resources, and adds little value to goods or services. Canada has a shortage of skilled labour and graduates a low share of science, engineering and trades experts.
The country doesn’t take advantage of high technology, or keep up in the commercialization of knowledge.

“Canadians are complacent and generally unwilling to take risks,” the report points out. “This culture holds Canada back.”

Hmmm, why does this sound so familiar? Could it be because I’ve been saying this for years?
Canada’s deplorable lack of innovation is nowhere more visible than in the Arts field. There is such resistance to anything new, fresh, and vibrant.

In literature today, if one can even call it that, there are very few noticeable talents. Most writers will not get published unless they copy the old style of the same snub-nosed literati who can be discerned by their penchant to stop by the Governor General’s residence for a mid-afternoon tea and a spot of ditty.

Innovation is not only unrecognized in the Arts, it is punished. The only rewards come from being rewarded for staying well within the ranks of a mediocre culture that doesn’t even recognize it has no culture anymore. It hasn’t for a long, long time.

For an in-depth analysis of this topic, please see my previous posts: Integrity vs. Literary Prizes, and Impending Downfall of the inbred Canadian literary world.

http://subversivewriter.wordpress.com/2007/04/17/integrity-vs-literary-prizes/

http://subversivewriter.wordpress.com/2007/04/16/impending-downfall-of-the-inbred-canadian-literary-world-2/

Posted in art, books, canada, canadian literature, commentary, culture, innovation, literature, news, press, publishing, technology, thoughts, writer, writing | Leave a Comment »